At Signtek, we take pride in our expertise and we were excited to get involved when asked to create branding for a new restaurant venture called 5th Avenue. With just the name in place, it was our designers task to create the brand identity. From the logo design through to the menus, signage, bespoke fabrication and uniform, we created a recognisable and successful brand identity. The initial brief was vague, and our designers had full reign to create a brand that resonated with our clients vision. From what was once a sketch on a piece of paper, has now evolved into a successful and identifiable brand.
With strong brand consistency, you become more memorable. When customers walk through the door and recognise your branding (and have positive associations with it), they’re more likely to feel confident and reassured. By choosing to incorporate branded wayfinder signs and interior signage, our client understood the importance of brand consistency.
